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AMC’s $20-30 Beetlejuice Beetlejuice Cocktail Wants Extra Spirit

Based on the Hollywood Reporter, a promotional Beetlejuice Beetlejuice drink provided at AMC Theatres boasting an hooked up MacGuffin’s bar might set you again as a lot as $31, relying in your state’s liquor taxing legal guidelines.

The 24-ounce “Sandworm Slayer” cocktail is described as “a mixture of blue and black raspberry” juice on the rocks, “matched with [an undisclosed] premium vodka.” The drink is topped with six bitter gummy worms (possible Trolli Bitter Brite Crawlers) and served in a plastic cup, when you plan on bringing the concoction right into a theater. Right here’s what it appears to be like like, as delivered:

 

Because the outlet notes, the blue drink usually retails for the comparatively modest, but one way or the other nonetheless ghastly worth of $21. The unlucky buyer above occurred to buy his Sandworm Slayer within the state of Illinois, which “bumped the drink’s worth to $28.25, plus tax.”

For its value, many have famous the cocktail (even when it tasted unbelievable, which appears reasonably doubtful) is visually underwhelming, making little effort to evoke Tim Burton’s movie in both theme or presentation. Initially, why is it blue? Much like Beetlejuice himself, the Sandworms are black-and-white striped annelids with a pair of purple eyespots and two units of green-tinged lips. There are a number of methods to signify this as a visually putting cocktail virtually definitely worth the $20-30 worth level.

For one, a layered cocktail—black syrup with a white liqueur to evoke the creature’s flesh, served with two maraschino cherries for the eyespots. Rim a tall glass with inexperienced sugar, and your drink already takes on the fundamental look of a sandworm. If that’s too troublesome, providing a black-and-white striped straw along with your cocktail would go miles. Make the drink a inexperienced one as an alternative of blue, and also you’re already extra Beetlejuice-ahead than AMC’s complicated Sandworm Slayer. Hell, you possibly can even signify signify the worm’s true head with a further bomb shot. To not point out what may very well be accomplished with a drink meant to evoke Lydia’s iconic purple marriage ceremony gown, or the primary movie’s surreal “Day-O” musical quantity.

The frustration AMC’s absurdly costly tie-in drink evokes isn’t a lot capitalism run amok, as it’s a failure of creativity on the theater chain’s half. As the corporate had a recent brush with death, itself, you’d assume it’d be extra contemplative of issues pertaining to the grave. Or no less than alcohol.

Have you ever tried the Sandworm Slayer? Would you attempt it? Tell us within the feedback beneath.

Need extra io9 information? Take a look at when to count on the newest Marvel, Star Wars, and Star Trek releases, what’s subsequent for the DC Universe on film and TV, and every little thing you’ll want to find out about the way forward for Doctor Who.

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